How Heeluxe Measures Shoe Fit

Want to improve your footwear testing? Scientists and shoe brands alike want to know how Heeluxe sensor based system analyzes shoe fit. Here are the details of the system to help you integrate it into your own footwear testing. First—why did Heeluxe create an objective fit test? Honestly, it wasn’t our idea. We listened to…

The Memory Foam Myth

We all love the “ahh” factor when we first put on a pair of shoes. What could be better than a shoe that’s cushioned with the same material as our new bed? Turns out, just about anything is better! It makes sense that customers are drawn to the phrase “Memory Foam”. And there is some…

Shoe Testing Increases Revenue

However you measure shoe sales, an advanced testing system can help you improve them. Heeluxe’s testing helps many brands increase their sales each year and this post details one brand’s sales success after working with us. All brands can see benefits by following these steps. One of the biggest challenges we see brands facing is…