Heeluxe talks Technology Investments for New Businesses!

Dr Geoffrey Alan Gray from Heeluxe was recently featured in a CBS Pulse article on how to invest in technology for small businesses. Since Heeluxe has been self funded since day 1, we did not have the luxury of a large investment to buy all of the best technology. Smart purchasing, listening to what technologies…

Heeluxe’s Shoe DataBase grows to over 600 shoes!

Heeluxe began a Shoe Database in 2012 in order to understand what characteristics make the best performing shoes. The Database recently grew to over 600 pairs of shoes and covers styles of shoes as diverse as high heels, gym training shoes running styles, and sandals. Each shoe in our Database has “static measurements”–including weight and…

Presenting Heeluxe’s TIME MACHINE

Heeluxe built a Time Machine. We are able to take footwear companies quickly into the future, allowing them to see what their shoes look and perform like after months or year of wear. Our new device started out in concept phase over 3 years ago when one of our clients was asking for us to…

2 Footwear Studies per Week to Start 2016!

Heeluxe continues to use its’ unique system of efficient biomechanics research to start and finish 8 footwear studies in January 2016. This is our fastest start to the testing year ever. We were aided by excellent Santa Barbara weather which allowed our run through testing to happen every week (sorry to our friends in cold/wet…

Heeluxe Finishes 63 Footwear Research Studies in 2015!

Heeluxe started and finished 63 footwear and biomechanics studies in 2015. This is a huge increase over 2014 and represents the hard work of the Heeluxe staff and the increased number of brands we work with. Heeluxe also made numerous improvements to our facility to ensure that our testing is always completed on time and…

Investor’s Business Daily Analyzes Heeluxe Business Success

We are honored and flattered that Investors Business Daily (IBD) used quotes from Heeluxe founder Dr. Geoffrey Gray in their recent article on how to successfully launch a start up. The quotes and content are early in the article so you cannot miss the great content! http://news.investors.com/management-leaders-and-success/091715-771538-expert-work-tips-for-business-entrepreneurs.htm

Forbes.com and Heeluxe!

Business websites do not get much bigger than Forbes.com.   You can imagine our excitement to have an interview to be featured in a Forbes.com article! Thanks to Nicole Leinbach-Reyhle for including Heeluxe and Dr. Gray in this great article on forming great business habits to grow your business. Heeluxe would never achieve its success…

Heeluxe Featured in Small Biz Trends!

Small Biz Trends magazine recently published an interview with Dr. Geoffrey Alan Gray from Heeluxe. The questions ranged from, “How did the business get started?” to “What music album best represents your company?” Make sure you read this fun and informative interview here.

Heeluxe is on the “Dog Mile” Podium for 3rd year!

Hank and Heeluxe founder Geoffrey Alan Gray put together another successful Dog Mile race in a very fast year that included 2 dogs +their people breaking the course record. The State Street Mile is a historic race in downtown Santa Barbara that features Elite, age group, family and dog mile races. Excitement was high as…

Gabby Reece Joins Dr Gray and Revitalign on HSN

Following years of development and testing, Heeluxe is ready to bring Revitalign comfort footwear to HSN. We are very excited to partner with model, volleyball star, and health advocate Gabby Reece to bring Revitalign wellness shoes to your feet. Starting on June 9, 2015, Revitalign launch on HSN with it’s first of many airings. Sandals…

Shoe Upper Testing, Another Heeluxe First!

Shoe companies requested a test for shoe uppers, and Heeluxe responded with our groundbreaking new Heeluxe Upper Fit test. This new test allows us to quantify when an upper fits perfectly, or when it is too tight or too lose. Upper fit tests are customized to the style of shoe, allowing Heeluxe to study all…

Heeluxe Wins SCORE Small Biz Competition

We proudly announce our VICTORY! Heeluxe was the winner of SCORE’s BizClips competition. This event was sponsored by Brother International and featured a public voting segment and a professional judging segment. Small business made a video that was 1 minute or less that described their business and how they would benefit from an office productivity…