Running Shoe Comparison

Heeluxe used our proprietary motorized camera system for a running shoe comparison. The slow motion really allows you to see the difference in the strides! This gentleman is an experienced runner who was running in our “Run Through” lab at 8 min/mile pace.        

Heeluxe Founder: Dog Mile World Champion!

Outfit in a brand new “Shoes Kick A$$ with Heeluxe” shirt, Dr. Geoffrey Alan Gray, President and Founder of Heeluxe, and his best friend/co-worker Hank Mardukas emerged victorious in the “Unofficial” Dog Mile World Championships. This event was a great opportunity to display how Heeluxe uses science to produce better shoes. Indeed, in a race…

First place in public voting!

Heeluxe received the most public votes in the SCORE BizClips Small Business Makeover competition. The video “Heeluxe: A Revolutionary Approach to Footwear” also had over 4700 views during the month long competition. Our unique approach to improving footwear clearly resonated with small business supporters across the nation! In August the results of the judging panel…

Do Energy Return Shoes Work?

Does research back up claims of energy return in shoes? Heeluxe loves to look into this question. Our research has helped many footwear companies maximize what energy return can do. Want to learn more? Check us out on facebook at: https://www.facebook.com/Heeluxe?ref=hl [youtube url=”https://www.youtube.com/watch?v=8pSrZDrKudk” width=”500″ height=”300″ full=”no” ]

Have Pain Free Feet in High Heels: 3 Easy Steps!

Heeluxe is your shoe science experts, and we love high heels! In this episode of Science Shoe Porn world renowned Physical Therapist Dr Geoffrey Alan Gray gives you tips to avoid foot pain in high heels. Heeluxe’s very first product was designed for high heels. We are now innovating for many types of footwear. Make…

The Story of Heeluxe that will Inspire you!

How did Heeluxe become an industry leader in foot science? The journey wasn’t always easy but the payoff is sweet! Watch this video to get a background on the history of Heeluxe and how our Luxe Lab is ground zero for the footwear revolution. If you run, walk, jump, skip, squat, stand, slide, or skip,…

Innovation Using Simi Motion Capture

Heeluxe is leading the world in innovative biomechanics research. We have partnered with Simi Systems from Munich, Germany to create amazing new tools to study the body. Motion capture allows us to study how the body moves with the ground. We also integrate their technology with force plates, pressure mapping insoles, and Heeluxe’s unique Run…

The Science Behind Hoka One One Shoes

Heeluxe is helping Hoka One One with researching their revolutionary oversize footwear. The new Hoka One One shoe design is helping runners train with less knee pain and more comfort. How does it work? Check out the video the learn more about this break through technology. Running is an activity that requires one main piece…